Influencer Marketing

Marketing Tips for the 2021 Back-to-School Season

Posted by Megan Zweig
July 29, 2021
11:00 AM

The back to school season is upon us and we've rounded up helpful information that marketers need to know to prepare for a successful season.

How to Collaborate with Influencers for Maximum Brand Impact

Posted by DMA Solutions Team
April 20, 2021
11:00 AM

Influencer management can seem like quite the daunting task to someone unfamiliar with the “how,” “what,” and “why” that goes along with this tactic. We know that partnering with influencers comes with pros and cons, depending on the approach. Learn more about our approach and insider tips.

Answers to FAQs Our Clients Ask Most About Influencer Marketing

Posted by DMA Solutions Team
March 3, 2021
12:00 PM

We’ve compiled questions we answer most frequently about this influencer marketing and our answers to help you understand it better.

Influencer Marketing Opportunities for 2021

Posted by DMA Solutions Team
November 3, 2020
12:00 PM

With influencers having more available time and potentially lower rates this is an excellent time for fresh produce brands to lean into this area of marketing for content creation, promotion support, or even testing a long-term partnership.

Creating an Influencer Playbook

Posted by Jordan Confer
September 15, 2020
9:49 PM

Influencer playbooks are one of the many tools we utilize when managing influencers because they prepare the influencer to be an ambassador for our brands.

Common Influencer Marketing Objectives

Posted by DMA Solutions Team
September 1, 2020
11:00 AM

We breakdown how marketers are using influencers to drive success and achieve their key objectives.

Influencer Marketing 101

Posted by Jessica Schneider
March 10, 2020
11:00 AM

Influencer marketing is crucial to a brand's consumer engagement. Understanding this landscape can help you utilize an influencer to the best of their ability.