We recently launched our 2023 Marketing Events and Social Media Calendars for marketers to utilize for strategic planning in the new year. Each year, we design these calendars to save you time and maximize your marketing results for the year ahead. Keep reading to learn more about each calendar and download your copy for free today!
Each time we approach a new year, this serves as the perfect time to reflect on key takeaways from the year before in order to prepare for the year ahead. We've also rounded up the top social media statistics you need to know for 2023 planning!
HubSpot recently published their annual Marketing Strategy & Trends Report for 2023, including great insights for fresh produce marketers! We're sharing what we think is most important and the top three marketing trends you need to capitalize on in 2023.
Thanksgiving is all about friends, family, football, and feeling way too full! As we pull out the stretchy pants and fire up the ovens in anticipation of every foodie's favorite fall holiday, food marketers can prep their websites and social channels knowing these fun Thanksgiving facts.
From first contact to the payment for the first post in a partnership, we average 32 email exchanges with an influencer from start to finish. The bulk of this communication happens on the front end, even before we present partnership recommendations to our clients. To help you streamline the vetting process, here’s a list of questions we like to ask influencers!
Each year, marketers have a great opportunity to engage with shoppers in a fun and relatable way leading up to Halloween. However, in order for recipients to see your great and informational email copy, you’ll need an eye-catching subject line to stand out from all of the other content that will be flooding inboxes this time of year. We’ve rounded up 20 catchy, concise, and personal email subject lines for you to use this Halloween to capture your readers' attention!
As we enter the holiday season, we've got nothing but green lights ahead as food marketers. With holiday gatherings galore filled with stuffings and sides, casseroles and pies, and everything in between, so many opportunities abound for us to get our fresh produce brands in front of shoppers. Here are a few ways marketers can take advantage of the holiday season!
The time has come, business solutions providers! After taking into consideration your feedback over many years when it comes to exhibiting at the IFPA Global Produce & Floral Expo (formerly known as Fresh Summit), you will finally have your very own dedicated time during the tradeshow! Make sure you're ready to shine with these 5 tips!
Gen Z is a growing group of consumers that have built a reliance upon information online and as the next maturing generation, they make up the majority of the opinions that have a significant impact online. Are your marketing efforts ready for the realities that come along with targeting Gen Z? Here's a high-level list of what you need to know to better reach this evolving generation on social media.
At DMA Solutions, because we are focused on elevating food brands, one of the public relations successes we are able to report to our clients is when one of our media pitches results in a product request. Here are a few reasons why product requests have power!